Overview
Your brand identity is how your business shows up in the world. It’s more than a logo—it’s the full expression of your brand’s personality, from typography and color to tone of voice and digital experience. Our Brand Identity service transforms your strategy into a cohesive, high-impact visual and verbal system. Designed for startups and growing brands, we help you stand out, build recognition, and communicate clearly across every platform.
Why work with us
We design identities that feel as good as they look. Backed by research and led by creative insight, our approach combines strategic thinking with bold execution. From moodboards to style guides to full visual systems, we build brands that connect emotionally and perform commercially. Clients work with us for our craft—but stay for our clarity, care, and collaborative spirit.
It was an absolute pleasure dealing with Tribe Digital. I can see plainly how and why Tribe Digital are regarded and awarded as they are. Consummate professionals, talented, passionate and ambitious… it’s a Michelin grade recipe.
Eoghan Coleman
UN / International Organization for Migration
FAQ
Building a brand identity involves a lot of moving parts—and even more good questions. Below are the FAQs we hear most often when helping clients translate their brand into a cohesive identity. If you’re wondering what’s included, how long it takes, or how we collaborate with teams, this section should help clarify the process.
What’s included in a Brand Identity?
Logo, color palette, typography, layout systems, tone of voice, and visual direction.
How is this different from brand strategy?
Brand strategy is the foundation; identity is the expression of that foundation through design and voice.
Do you offer a brand guidelines document?
Yes, every identity includes a comprehensive guide to ensure consistent use across teams and platforms.
How long does the process take?
Typically 4–6 weeks, depending on complexity, collaboration, and scope.